Ad #26: Unique Ads, SideWalk Improve

This is the beginning of the theme of Unique Ads, or at least what I think are uncommon ways of advertising. All three are for diffferent services and they all have their good and bad points

This important part of this "ad" is the BIG colored writing in the middle =). When I was walking around on campus I came acrodd this intersting ad in carious places on the sidewalk. It was written in colorful sidewalk chalk and at times would have neat little designs and drawings around it. It was a quite eye  catching, if you are looking down. This is a great way to get to their target audience, which is the students of UNT. Mant of these ads were at the union, the bus stop, which most students have to go by so it is more likely to be seen. It is also cool and colorful, and very rarely done by many people. The issues with this ad is that it is very non-specific, you do not know what kind of improve it is: theatre, comedy, speeches? This ad kind of leaves you hanging, which they might have done on purpose, as a teaser, but it is still slightly irritating. Also since the ad is on the ground it has a high possibility of being ignored or not being seen  at all.  Many people look forward not down when they walk. I have also heard from many student that theyusually ignore these sidewalk ads.