Ad #12: Character Ads, Sonic Cheerios

This is the second ad in the character promoting ads. It feature SONIC the hedgehog!! in a Cheerios ad. As a kid I used to love Sonic the Hedgehog and I actually saw this commercial and begged my mom to buy me Cheerios, which I never actually ate because I dont like them. This ad is really cool because not only is is a commerical pormoting Sonic the Hedgehog video game and Cheerios (with the second famous character of the Cheerios bee) it also offers a promotion if you buy Cheerios. On the box is gaming tips for Saga Genesis (which I also had) and an offer to possibly in a free Saga game box =) What kid wouldn't want a box of Cheerios? This has a small target audience though because it only targets kids probably 7-15 and that is a generous guess. Although this is also good for moms because it gets their kids to ask for the healthy Cheerios instead of the other sugary unhealthy teeth-rotting cereals. I love this ad and think it was really effective!!