This ad was really unique. At fisrt look you think it is an ad from someone trying to find a roomate, but upon closure inspection you find thats not true. This is actually an ad for a movie. I thought that this was a really priginial way to get information to your target audience. Since this movie is about dorm life, it targets college kids, so to put up a roomate wanted adis a pretty cool way to get people's attention. One problem people could have with this though is that pewople not looking for a roomate might ignore the ad. Or people like me who were looking for a roomate might become irritated that this was a movie ad not a real roomate ad.
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